About the course

All eateries have their own brand. This stretches from the establishment’s décor and staff behaviour, through to the menu and dishes themselves.

In this classroom-styled workshop, chefs will explore the importance of advocating and promoting their establishment or personal brand. This will be showcased through the ingredients, presentation, flavours and taste of the food and drinks they prepare.

Chefs will celebrate the power of a brand and look at the importance of working within recipe specifications across a number of areas including consistency and cost.